Website Pricing Calculator

Value-price landing pages and marketing sites using simple economics. This is a directional calculator.

Landing page offer

Monthly visits (V)

Baseline CR % (CR_0)

Improved CR % (CR_1)

Lead value (LV)

Direct ($/lead) From funnel economics

LV min ($)

LV max ($)

Optional adders

Days saved (d)

Monthly ad spend (S)

Wasted spend % (w_0)

Wasted spend % (w_1)

Pricing

Months valued (N)

Capture rate % (alpha)

Floor price (F)

Uses profit-based lead value. For revenue-based value, set GM to 100%.

Model per-channel conversion lift and sum it. Leave rows blank to ignore them.

Channels

Optional adders

Hours saved/month (H)

Loaded hourly rate (R)

Days saved (d)

Pricing

Months valued (N)

Capture rate % (alpha)

Floor price (F_site)

Time-saved value is treated as monthly profit.